Jim Alexander, 50, artistic director

Legit veteran was a.d. of Quest Theater Company

Jim Alexander, artistic director of L.A.’s Quest Theater Company, died of a heart attack in Los Angeles on May 25. He was 50.

Born in Riverside, Calif., he began his career as an actor, singer and dancer and appeared in more than 50 productions, including Broadway, film, television and audio recordings. He appeared on Broadway in “Peter Pan” with Cathy Rigby, in the national tours of “Godspell” and “Peter Pan” and in the European tour of “Evita.”

He directed and choregraphed productions including “Cabaret,” “Into The Woods,” “West Side Story,” “A Chorus Line,” “A Midsummer Night’s Dream,” “Urinetown,” the new rock musical “Visions” and the 1940s swing musical “Club Stardust.”

He worked at theaters including the Lyric Theater of Oklahoma, Music Theater Santa Barbara, Florida Studio Theater, Riverside Civic Light Opera, Southampton Playhouse and was an instructor of theater arts for Riverside Community College.

Most recently Alexander directed Andrew Lloyd Webber’s “Song And Dance, Tell Me On A Sunday” starring his wife, Cindy Robinson, which opened on Feb. 24 at The Deaf West Theater in North Hollywood.

He is survived by his wife, a daughter and a sister.

Donations be made to The Quest Theater Company or to Broadway Cares, Equity Fights AIDS.

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