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RDF sets up digital arm

New media unit of U.K. indie to be headed by Rogers

LONDON — Leading U.K. indie RDF Media, producer of “Wife Swap,” has announced it is setting up a digital division.

The new unit is to be headed by Zad Rogers, a founder of IWC Media. His title is creative director, RDF Digital.

David Frank, RDF Media CEO, said: “We have launched RDF Digital to ensure that the group is able to meet the demand from a range of markets for digital video solutions combined with entertaining content and creative flair.”

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