Dennis sells publishing company

Deal includes Maxim, Stuff, Blender

Magazine impresario Felix Dennis has sold his company to a private equity group.

Dennis has sold most of the assets of Dennis Publishing, which controls lad mags Maxim and Stuff as well as music mag Blender, to private-equity group Quadrangle Partners and magazine vet Kent Brownridge.

Brownridge will serve as CEO of the company once the acquisition is complete.

Parties declined to give a price, but several reports put the value of the sale at roughly $250 million.

Quadrangle has a number of entertainment holdings, including stakes in Cablevision, Cinemark and MGM.

With its mix of loud visuals, barely dressed models and irreverent writing, Maxim revived and redefined the men’s magazine when it was launched in the U.K. and then imported to the U.S. in the 1990s. Circulation has fallen off in recent years, however, as Dennis mags face competition from other pubs as well as from content on the Web.

Dennis later launched Blender as well as news-digest title the Week, the lone pub not part of the deal.

The company had been looking for a buyer for about four months, hiring investment outfit Allen & Co. to explore a sale.

More Biz

  • Kevin Durant LeBron James

    Kevin Durant Praises LeBron James' Lakers Move

    Magazine impresario Felix Dennis has sold his company to a private equity group. Dennis has sold most of the assets of Dennis Publishing, which controls lad mags Maxim and Stuff as well as music mag Blender, to private-equity group Quadrangle Partners and magazine vet Kent Brownridge. Brownridge will serve as CEO of the company once […]

  • Kevin Durant Rich Kleiman

    Kevin Durant Shares His Media Biz Playbook at Variety Sports & Entertainment Breakfast

    Magazine impresario Felix Dennis has sold his company to a private equity group. Dennis has sold most of the assets of Dennis Publishing, which controls lad mags Maxim and Stuff as well as music mag Blender, to private-equity group Quadrangle Partners and magazine vet Kent Brownridge. Brownridge will serve as CEO of the company once […]

  • David-Zaslav-Discovery Sun Valley Conference

    A Look at Key Trends Facing Media and Tech Companies Ahead of Q2 Earnings

    Magazine impresario Felix Dennis has sold his company to a private equity group. Dennis has sold most of the assets of Dennis Publishing, which controls lad mags Maxim and Stuff as well as music mag Blender, to private-equity group Quadrangle Partners and magazine vet Kent Brownridge. Brownridge will serve as CEO of the company once […]

  • Spotify logo is presented on a

    Spotify Launches Feature to Help Artists, Labels Submit Music to Playlists

    Magazine impresario Felix Dennis has sold his company to a private equity group. Dennis has sold most of the assets of Dennis Publishing, which controls lad mags Maxim and Stuff as well as music mag Blender, to private-equity group Quadrangle Partners and magazine vet Kent Brownridge. Brownridge will serve as CEO of the company once […]

More From Our Brands

Access exclusive content