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ACTRA agrees to extension

Alliance pacts for TV, radio. Internet ads

The Alliance of Canadian Cinema, Television and Radio Artists (ACTRA), Canada’s main actors union, and the Canadian advertising industry have agreed to a one-year extension of the current national commercial agreement for shooting TV, radio and Internet ads.

Per areement, performer’s minimum fees and rates will be upped by 3% and insurance contributions will be increased by 1%. The deal has been agreed to by the boards of both the Assn. of Canadian Advertisers and the Institute of Communications and Advertising, and will be submitted to ACTRA’s membership for a mail-in vote.

If it is ratified, deal will go into effect July 1 and run until June 30, 2008. It covers all TV, radio and new-media commercials produced in Canada for broadcast in Canada.

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