Publicist Nevette Previd has launched her own shingle, Nevette Previd Inc.The entertainment marketing company is focused on grassroots marketing, social action campaigns and strategic partner development. NP Inc. clients include Participant Prods., Elevation FilmWorks, Process Prods., Plum Pictures, the San Francisco Film Festival and the New York AIDS Film Festival. Previd was previously VP of marketing at IFC Films and did a stint in London as head of the film department at Freud Communications. She also has worked for AtomShockwave and Fox Searchlight Pictures. Previd also serves as co-director with Richard Paradise of the Martha’s Vineyard Film Festival, launching this September.