You will be redirected back to your article in seconds

Fuse lights for Mullen

Former MTV executive named exec VP, general manager

Fuse has named Catherine Mullen, a former exec for rival musicvid cabler MTV, as its new exec VP and general manager.

Mullen takes over for programming chief Rob Weiss, who ankled the cabler late last year. Weiss had been on the job for about a year and helped boost primetime ratings for the fledgling cabler by 26%.

As G.M. at MTV U.K. and Ireland, Mullen brought “Total Request Live” to Leicester Square and turned around a five-year ratings decline.

Mullen will oversee Fuse’s everyday operations and aim to broaden the station’s appeal in the young adult market. She will head all programming, marketing and development for the station as well as its digital sector, with an eye toward expanding Fuse’s online offerings.

More TV

  • Tiffany Haddish - Best Comedic PerformanceMTV

    TV Review: 2018 MTV Movie Awards

    Fuse has named Catherine Mullen, a former exec for rival musicvid cabler MTV, as its new exec VP and general manager. Mullen takes over for programming chief Rob Weiss, who ankled the cabler late last year. Weiss had been on the job for about a year and helped boost primetime ratings for the fledgling cabler […]

  • Tiffany Haddish

    MTV Movie and TV Awards: 10 Standout Moments

    Fuse has named Catherine Mullen, a former exec for rival musicvid cabler MTV, as its new exec VP and general manager. Mullen takes over for programming chief Rob Weiss, who ankled the cabler late last year. Weiss had been on the job for about a year and helped boost primetime ratings for the fledgling cabler […]

  • Millie Bobby Brown

    Millie Bobby Brown Takes on Bullies at MTV Awards After Twitter Exit

    Fuse has named Catherine Mullen, a former exec for rival musicvid cabler MTV, as its new exec VP and general manager. Mullen takes over for programming chief Rob Weiss, who ankled the cabler late last year. Weiss had been on the job for about a year and helped boost primetime ratings for the fledgling cabler […]

  • 'The Bachelorette' Recap: Becca Kufrin Falls

    'The Bachelorette' Recap: Becca Kufrin Falls Hard for Garrett Yrigoyen

    Fuse has named Catherine Mullen, a former exec for rival musicvid cabler MTV, as its new exec VP and general manager. Mullen takes over for programming chief Rob Weiss, who ankled the cabler late last year. Weiss had been on the job for about a year and helped boost primetime ratings for the fledgling cabler […]

  • Richard Valeriani

    Former 'NBC Nightly News' Correspondent Richard Valeriani Dies at 85

    Fuse has named Catherine Mullen, a former exec for rival musicvid cabler MTV, as its new exec VP and general manager. Mullen takes over for programming chief Rob Weiss, who ankled the cabler late last year. Weiss had been on the job for about a year and helped boost primetime ratings for the fledgling cabler […]

More From Our Brands

Access exclusive content