Amy Conley has been promoted to director of worldwide digital marketing for the Columbia TriStar Motion Picture Group.
Conley will continue to report to Dwight Caines, exec VP of worldwide digital marketing for the motion picture group, and will be responsible for developing and maintaining relationships with third-party Web sites in an effort to generate online editorial campaigns. She also will develop content distribution strategies that ensure the motion picture group’s digital marketing materials are available across various sites and technology platforms.
Conley will continue to partner with the studio’s domestic and international publicity teams to facilitate set visits and talent participation in the digital marketing group’s online campaigns.
Conley came to the studio in 2002 as a content syndication coordinator. Before that she worked as a marketing manager at DNA Studio and as an account manager at Launch.com.