Gustavo Santaolalla’s serene score for “Brokeback Mountain” is getting a new venue: the dance floor.
Gabriel & Dresden, Manny Lehman, Warren Rigg and Tony Moran have created three remixes of the film’s acoustic guitar-driven theme “The Wings” that are being shipped to major dance club DJs today. Label and Focus Pictures are also working to get the tracks in the hands of DJs working Oscar-related parties this weekend.
In addition, Universal Music Group’s Verve Forecast, which issued the soundtrack, has been upping its promo presence with store window displays at major retailers in New York, L.A. and San Francisco. Label is also servicing a video of “The Maker Makes” by Rufus Wainwright and awaiting approval from Focus on a video for Gabriel & Dresden’s “Organized Nature Remix” of “The Wings.”
“When we got involved with this film and the album, we knew it was going to have a long run past the Oscars,” said Ron Goldstein, prexy- CEO of the Verve Music Group. He noted that the idea for the remixes came from a member of Universal’s corporate communications team.
The album has been shipped worldwide and scanned just over 200,000 copies, Goldstein said. Half of that tally has been from the U.S. Tune “The Wings” sold more than 60,000 copies as a single download within its first two weeks of release.
The remixes, which Santaolalla approved, will become commercially available on April 11. MTV’s Logo network will likely premiere the Gabriel & Dresden video once it is approved.