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7:30 a.m.-6:30 p.m. Convention registration

8 a.m.-5:30 p.m. Trade show registration

8 a.m. Breakfast, sponsored by Nestle USA & Screenvision

Will Rogers Institute Theater Managers Awards

Bert Nathan Memorial Award: Gina Troutman DiSanto, Cinema Centers

9:30 a.m. Seminar/presentation: “Enhancing the Magic of the Moviegoing Experience

9:30 a.m. ShoWest/NATO Marketing Achievement Awards

10 a.m.-5 p.m. Will Rogers Health & Fitness Fair

10 a.m.-5 p.m. ShoWest Trade Show, corporate suites and Las Vegas ballroom demo suites: (Palace Room 1: Access IT, Palace Room 2: DTS, Palace Room 3: Kodak, Palace Rooms 4 & 5: NEC Palace Rooms 6 & 7: XpanD)

11:15 a.m. Sony 4K projector demonstration

12:15 p.m.-2 p.m. Exhibitor Relations lunch, sponsored by Deluxe, UPS, Cinema Scene Marketing and Variety

4:00 & 4:30 p.m. Screening: Picturehouse’s “A Prairie Home Companion”

6:30-8:15 p.m. Dinner, sponsored by Yahoo! and Sony

Inaugural Yahoo! Big Idea Chair Award for Excellence in Studio Interactive Marketing

8:30 p.m. and 8:45 p.m. Screening: New Line’s “Take the Lead”

All info and times subject to change