MONTREAL — It’s an event many Canuck industryites never expected to see.

On Tuesday, Montreal World Film Festival prexy Serge Losique unveiled a committee to organize special events for the beleaguered fest’s 30th anniversary, which kicks off Aug. 24.

The committee features high-profile Quebec names including helmers Claude Fournier, Claude Gagnon and Jacques Godbout; producer Rock Demers; distributors Daniel Bouchard, Louis Dussault and Michael Mosca; and film studio owner Michel Trudel.

Others will be added shortly, said Losique, who also intends to publish a book about the fest’s history.

Losique is just back from a three-week scouting mission in China, Japan and South Korea and expects to announce shortly some of the Asian pics slated to play this year’s edition, which ends Sept. 4.

The World Film fest lost most of its government funding last year following Telefilm Canada and Sodec’s decision to support the New Montreal FilmFest. They expected the World fest to fold without backing, but it was the tyro event that went under after just one disastrous edition.

It is unclear how much government financing Losique’s event will receive this year.