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Camden crosses to Fox

Praiser moves across the lot

Breena Camden, head of publicity and promotions for Fox Searchlight, is moving across the lot to become exec VP of publicity and field marketing for 20th Century Fox.

She will report to Fox marketing prexies Pam Levine and Tony Sella. Senior veep Carol Sewell and veep Heather Johnson will report to Camden.

As part of the move, current marketing exec VP Jeffrey Godsick will take on an expanded role in the marketing unit, working on some cross-divisional projects.

A replacement for Camden at Searchlight has not yet been named.

“With the near-doubling of our release slate, the demands on our marketing team have likewise increased. The addition of Breena to our group is a key step in ensuring that we continue to create the most innovative and effective campaigns possible,” said Levine and Sella in a statement.

They added, “For over 10 years, Jeffrey has done a terrific job overseeing our publicity teams. But he’s essentially been doing two jobs for the past few years.”

Since joining Searchlight in 2000, Camden has overseen campaigns for pics including “Sideways,” “28 Days Later,” “Napoleon Dynamite,” “Kinsey” and “Garden State.”

Prior to that she was a veep of publicity and promos for 20th Century Fox’s international homevid unit, handling campaigns in 52 territories for pics including “Titanic,” the original “Star Wars” trilogy, “Star Wars: Episode I — The Phantom Menace” and “There’s Something About Mary.”

Before that, she did field work stints for MGM and Orion Pictures.

Earlier this week, the Fox publicity team headed by Sewell won the Publicist Guild’s Maxwell Weinberg Showmanship Award for its campaign for “Walk the Line.”