×
You will be redirected back to your article in seconds

Genius discovers kidvid

Company pacts for homevid titles

NEW YORK — The Weinstein Company’s Genius Products is making a new push for the family.

Company has picked up homevid rights to all content from the Discovery Kids net as well as select child-themed properties from Discovery Communications-owned TLC.

As part of the multiyear deal, Genius has committed to release at least 16 titles per year of shows such as “Kenny the Shark” and “Flight 29 Down” as well as programming from TLC’s “Ready Set Learn!” preschool block. Principals say they’re aiming for a full complement of bonus features on the releases, which are less common in children’s programming.

Pact marks Discovery Kids first foray into homevid, with execs saying they wanted to wait until they felt there was enough demand before entering the market.

Move comes as the Weinstein Co. expands its family-entertainment ambitions as part of its evolution into a full-fledged media company. TWC is creating a line of direct-to-video family films that include “Spy Kids” animated pics and also have had success at the box office with CG pics like “Hoodwinked!”

Genius has been aggressively building its library and now has rights to content from the likes of ESPN, the Sundance Channel, NBC News and the WWE, but also aims to make a push into more family-oriented fare. “This (Discovery Kids deal) doesn’t get us all the way there, but it gets us very close,” Genius prexy-CEO Trevor Drinkwater said.

Umbrella company Discovery Communications recently announced a homevid distribution deal with Image Entertainment for content from its flagship Discovery Channel and other nets, after a deal with Sony Home Entertainment ended.

More Scene

  • Nicole KidmanWarner Bros. Pictures World Premiere

    How James Wan Convinced Nicole Kidman to Star in 'Aquaman'

    While some actors dream of playing a superhero, that wasn’t the case for the cast of “Aquaman.” “I knew nothing about this,” Amber Heard, who plays Mera in the James Wan-directed action film, told Variety at the movie’s Los Angeles premiere. “I knew nothing about comic books in general. I didn’t know anything about this [...]

  • Hugh Jackman'To Kill a Mockingbird' Broadway

    'To Kill a Mockingbird's' Starry Opening: Oprah, Hugh Jackman, Anne Hathaway and More

    The Shubert Theatre in New York City last was filled on Thursday night with Oscar winners, media titans, and, of course, Broadway legends who came out for the opening of “To Kill a Mockingbird.” The starry guest list included Oprah Winfrey, Barry Diller, “Les Misérables” co-stars Hugh Jackman and Anne Hathaway, Jessica Chastain, Gayle King, [...]

  • Clint Eastwood and Alison Eastwood'The Mule'

    Clint Eastwood: Why Alison Eastwood Came Out of Acting Retirement for Her Dad

    Clint Eastwood’s daughter Alison Eastwood was done with acting after appearing in 2014’s “Finding Harmony.” Or so she thought. It was a Friday night and she and her husband were heading to dinner when her father’s producer Sam Moore called. “He [says], ‘You know, your dad wants you to do this film,” Alison recalls. “I [...]

  • John CenaSports Illustrated Sportsperson of the

    John Cena on WWE's Acceptance by Hollywood and the Professional Sports World

    John Cena says the WWE is finally getting the attention it deserves by Hollywood and the professional sports world. “I’m just glad that no longer are we looked down upon, not only by the sport industry, but by the performing arts industry,” Cena told Variety on Tuesday night in Beverly Hills at Sports Illustrated’s Sportsperson of [...]

  • Steve Carell Welcome to Marwen

    Steve Carell on New Film 'Welcome to Marwen' and Reprising His 'Anchorman' Character

    In 2000, Mark Hogancamp was nearly beaten to death by five men outside of a bar. Left with brain damage and little money to afford therapy, Hogancamp began creating miniature doll versions of himself, his friends, and his attackers as a way to cope. This true story inspired the 2010 documentary “Marwencol” and the upcoming [...]

More From Our Brands

Access exclusive content