TOKYO — Hollywood video-on-demand channel Anytime has signed a five-year carriage agreement with India On Line (IOL) Broadband.
Channel will go live in December with a mix of new and library titles from Fox, Sony, Warner and Universal and reach 4 million broadband homes in Mumbai and Delhi by March.
“On-demand delivery of video content is set to boom in India. This is a country that clearly has a huge appetite for next-generation services,” said Anytime CEO Craig Zimbulis.
IOL has also acquired rights to nearly 1,000 Indian films, and will offer music, news, sports and other content.
Singapore-based Anytime has deals in Australia, Hong Kong, Taiwan and Thailand and the rights to license into 14 territories in the Asia Pacific.
Anytime is owned by Sony subsidiary CPE Holdings, Fox Media Services, Intel Capital, Warner Bros. Entertainment, Singapore’s YTC Group, Australia’s Macquarie Bank Group and Coote/Hayes Prods.