You will be redirected back to your article in seconds

Mediaset tops profit amid soccer, PPV

Earnings drop despite rise in ad revs by 3%

Italy’s top commercial broadcaster, Mediaset, will post a record net profit of more than E600 million ($716 million) for fiscal 2005, exceeding analysts’ forecasts and vastly outperforming its $597 million 2004 earnings.

The three-channel web controlled by media-tycoon prime minister Silvio Berlusconi saw ad revenues rise by 3%, despite an overall ratings drop.

Mediaset is cashing in on soccer rights deals and a recently launched digital terrestrial premium pay-per-view service, per Piersilvio Berlusconi, the group’s deputy chairman.

Mediaset’s unique prepaid card gives viewers access to single soccer matches and movies. Piersilvio Berlusconi said Mediaset expects to launch a mobile TV service with Telecom Italia before the summer.

As for ratings: While Mediaset’s daytime count dropped, its flagship Canale 5 led in primetime.

More Scene

  • Tesse Restaurant Opens on L.A.'s Sunset

    Tesse Restaurant Takes on the Challenge of Making the Sunset Strip Hip Again

    Italy’s top commercial broadcaster, Mediaset, will post a record net profit of more than E600 million ($716 million) for fiscal 2005, exceeding analysts’ forecasts and vastly outperforming its $597 million 2004 earnings. The three-channel web controlled by media-tycoon prime minister Silvio Berlusconi saw ad revenues rise by 3%, despite an overall ratings drop. Mediaset is […]

  • Tiffany Haddish

    MTV Movie and TV Awards: The 10 Standout Moments

    Italy’s top commercial broadcaster, Mediaset, will post a record net profit of more than E600 million ($716 million) for fiscal 2005, exceeding analysts’ forecasts and vastly outperforming its $597 million 2004 earnings. The three-channel web controlled by media-tycoon prime minister Silvio Berlusconi saw ad revenues rise by 3%, despite an overall ratings drop. Mediaset is […]

  • Michael B. Jordan

    'Black Panther,' 'Stranger Things' Reign at 2018 MTV Movie and TV Awards (Full List)

    Italy’s top commercial broadcaster, Mediaset, will post a record net profit of more than E600 million ($716 million) for fiscal 2005, exceeding analysts’ forecasts and vastly outperforming its $597 million 2004 earnings. The three-channel web controlled by media-tycoon prime minister Silvio Berlusconi saw ad revenues rise by 3%, despite an overall ratings drop. Mediaset is […]

  • Brandon Flynn, Timothy Granaderos, Alisha Boe,

    Alisha Boe Says Brock Turner Case Was Her 'Bible' for '13 Reasons Why' Season 2

    Italy’s top commercial broadcaster, Mediaset, will post a record net profit of more than E600 million ($716 million) for fiscal 2005, exceeding analysts’ forecasts and vastly outperforming its $597 million 2004 earnings. The three-channel web controlled by media-tycoon prime minister Silvio Berlusconi saw ad revenues rise by 3%, despite an overall ratings drop. Mediaset is […]

  • Yara ShahidiMTV Movie & TV Awards,

    Yara Shahidi, Noah Schnapp, More Talk the Dangers of Social Media at MTV Awards

    Italy’s top commercial broadcaster, Mediaset, will post a record net profit of more than E600 million ($716 million) for fiscal 2005, exceeding analysts’ forecasts and vastly outperforming its $597 million 2004 earnings. The three-channel web controlled by media-tycoon prime minister Silvio Berlusconi saw ad revenues rise by 3%, despite an overall ratings drop. Mediaset is […]

  • A Night in the Writers' Room

    'Vida,' 'One Day at a Time' Showrunners Recount Being Called Racial Slur in Writers' Room

    Italy’s top commercial broadcaster, Mediaset, will post a record net profit of more than E600 million ($716 million) for fiscal 2005, exceeding analysts’ forecasts and vastly outperforming its $597 million 2004 earnings. The three-channel web controlled by media-tycoon prime minister Silvio Berlusconi saw ad revenues rise by 3%, despite an overall ratings drop. Mediaset is […]

  • A Night in the Writers' Room

    Parity Takes Center Stage at Variety's 'A Night in the Writers' Room' Drama Panel

    Italy’s top commercial broadcaster, Mediaset, will post a record net profit of more than E600 million ($716 million) for fiscal 2005, exceeding analysts’ forecasts and vastly outperforming its $597 million 2004 earnings. The three-channel web controlled by media-tycoon prime minister Silvio Berlusconi saw ad revenues rise by 3%, despite an overall ratings drop. Mediaset is […]

More From Our Brands

Access exclusive content