More than 50,000 households ponied up $19.95 for pay-per-view access to Katrina benefit “From the Big Apple to the Big Easy,” held at Madison Square Garden and Radio City Music Hall on Sept. 20. The dual events have raised approximately $9 million.
Concert beneficiaries the Bush Clinton Katrina Fund, Habitat for Humanity, MusiCares and the Children’s Health Fund received 100% of the PPV charge.
Event repped the first time that regional cable and satellite systems joined for a benefit concert. Those participating included Cablevision, Comcast, Time Warner Cable, DirecTV and EchoStar.
The Garden is prepping a December release of a CD and DVD of the concerts in partnership with Rhino Records and Warner Bros.
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