Sony BMG has established the structure of its Global Marketing Group and made several key appointments.
With a goal of building global music stars, the marketing group is charged with becoming “a unified group capable of creating cohesive, fully integrated global marketing plans for the benefit of our artists and projects,” said Tim Prescott, Sony BMG’s exec VP and chief marketing officer. “In today’s fast-moving music world, there is no longer any such thing as an isolated, local market.”
Tim Delaney has been named senior VP, global marketing, Europe, where he will serve as a key liaison between Sony BMG U.K. and Global Marketing. Based in London, he was most recently senior veep, int’l, at the RCA Music Group.
In New York, Daniel Levy will be vice president, global marketing. He will be responsible for developing global marketing initiatives together with the Sony Music Label Group U.S., as well as for overseeing marketing initiatives for Wind-Up artists. He has been VP, int’l marketing, Sony Music Intl., since 1999.
Ryan Wright will have the same title and will be responsible for developing global marketing initiatives with BMG Label Group U.S. He has served as VP, global marketing, BMG, since 2003.
Luana Pagani has been named senior VP, global marketing, Latin. Based in Miami, she coordinates all global marketing and promotions activities across the Latin American region, and will play a central role in overseeing campaigns to introduce key local artists to the global audience. Most recently, Pagani was senior VP, marketing, Latin region, for Sony Music Intl.
Cate Smith has been named VP, global marketing, Asia/Pacific, and is based in Sydney. Responsible for global marketing activities across the entire region, excluding Japan, she most recently served as marketing director, BMG Asia/Pacific.
Daniel DiCicco, based in Tokyo, will handle Japan as VP for the division. He was most recently VP, int’l, Sony Music Intl.