×
You will be redirected back to your article in seconds

Frank preps luxury mag

Frank gooses up pub world

NEW YORK — Liquor baron Sidney Frank, who sold the Grey Goose vodka brand to Bacardi for $2.3 billion in 2004, is getting into the media business.

The mogul is planning a celebrity-focused, high-end luxury magazine in the fall that will rank the trappings of the high life — think Robb Report meets Consumer Reports.

“This will cover Learjets, but it will also cover restaurants and golf courses,” said editorial director and Spy Magazine co-founder Steven Schragis.

Frank’s holding company, Gotham-based Frank Media, will seek to acquire other titles with a near-unlimited budget. The company closed on the purchase of 135,000-circulation Travel Savvy on Friday for an undisclosed sum, and will use the magazine as a platform for the fall launch and for other pickups.

Schragis said he’s been given no limit on the size of deals he can pursue, but he plans to look first at small independent magazines, and even newsletters with a loyal following and the potential to get bigger.

“There’s no fixed budget; if there’s an opportunity, I’m interested in pursuing it,” Schragis said. “(Frank) is looking for a substantial and profitable media company.”

The yet-to-be-named luxury lifestyle title will tap the tastes of Hollywood when creating its lists, which will form the editorial backbone of the magazine. “I would love to know about Steven Spielberg’s favorite small Italian hotels,” Schragis said.

But the “best” won’t necessarily be the most expensive. Frank got rich selling Grey Goose, a premium vodka, for $31 a bottle and made Jagermeister a frat house favorite after acquiring the rights to sell it in the U.S. in 1974.

Now Jagermeister is the best-selling imported liqueur in the U.S.

More News

  • Moroccan director Meryem Benm'Barekposes during the

    Young French Cinema Program to Showcase 12 New Films in the U.S.

    Clément Cogitore’s “Braguino,” Meryem Benm’Barek’s (pictured) “Sofia” and Marie Losier’s “Cassandro the Exotico!” are among the 12 recent French movies which will play as part of the Young French Cinema Program organized by the Cultural Services of the French Embassy in the U.S. and UniFrance. “Braguino” is a documentary feature about two feuding families living [...]

  • 'Metal Gear Solid' Actors Team Up

    'Metal Gear Solid' Actors Team Up For 'Night Before Metal Gear' Christmas Parody

    Voice actors Cam Clarke and David Hayter teamed up for a very “Metal Gear” Christmas in the YouTube clip “The Night Before Metal Gear.” Hayter, known as the classic voice for “Metal Gear” protagonist Solid Snake, joined Clarke in a “heartwarming” take on the holidays for a special take on a holiday story. Clarke, known [...]

  • Dom Delport

    Vice Swings to Profit in the U.K., Eyes International Partnerships

    After a tumultuous period involving harassment scandals, job losses and restructuring, Vice has registered a small profit in the U.K., according to the company’s latest results. The uptick is welcome news for Vice as its new international boss, Dominique Delport, scopes out new production and partnership possibilities for the company’s content business. The U.K. was [...]

  • Spotify Says It Was Unaware of

    Spotify Says It Was Unaware of Personal User Data Shared by Facebook

    UPDATED: Spotify was one of many technology companies to which Facebook granted vast access to users’ personal data — far more than it had previously disclosed, according to a New York Times report published Tuesday night. Facebook “effectively exempted those business partners from its usual privacy rules,” the report says, citing internal records and interviews. [...]

  • Stephen Colbert

    Stephen Colbert Mocks Former CBS Chief Leslie Moonves on 'Late Show'

    Leslie Moonves was known to take an active dislike of David Letterman making fun of him during that host’s tenure on CBS’ “The Late Show.” He probably isn’t enjoying being mentioned by Stephen Colbert either. Colbert used his monologue on Tuesday’s broadcast to poke fun at the former CBS Corp. CEO, who yesterday learned that [...]

  • Facebook's CEO Mark Zuckerberg delivers a

    Facebook Reportedly Gave Tech Companies Access to User Data Beyond Disclosures

    Facebook gave tech companies like Amazon, Spotify, and Microsoft more access to user data than the company had previously disclosed. According to a New York Times report, the special arrangements were discovered in internal Facebook documents that track partnerships and were acquired by the Times. The report states that Facebook gave Netflix and Spotify access [...]

More From Our Brands

Access exclusive content