Vasco to top IFC facility

Co.'s planned mixed-use facility will extend its brand

PARK CITY — Former Cowboy Pictures topper John Vanco has been tapped VP-general manager of the IFC Center, a state-of-the-art cinema and industry facility to open this spring on the site of the Waverly Theater in Greenwich Village.

IFC Entertainment’s planned mixed-use facility will extend its brand, as imagined by IFC Entertainment prexy Jonathan Sehring. Center is skedded to include three screens with hi-def capabilities, as well as a bar, restaurant and digital editing suites for filmmakers.

Site will play home to special events, and IFC hopes it will serve as a gathering place for the Gotham indie film community, playing home to premieres and events.

Vanco will oversee all day-to-day operations , including firstrun exhibition, special cinema programs and management of the film editing suites. He reports to Sehring.

Sehring said the center could play home to IFC Films and other premieres as well as, occasionally, the net’s cable programs, including “Dinner for Five.”

Cowboy, which Vanco co-founded with Noah Cowan, released about 50 features in its six-year history.

Before shuttering in 2003, Cowboy rolled out such films as Lynn Ramsay’s “Morvern Callar,” Catherine Breillat’s “Fat Girl,” Aviva Kempner’s “The Life and Times of Hank Greenberg” and David Gordon Green’s “George Washington.” Company further programmed Tribeca arthouse venue the Screening Room.

Plans for the IFC Center came along with a number of other brand expanding initiatives at IFC, including the unveiling of a racy VOD service called Uncensored on Demand and the relaunch of magazine IFCRant.