The ‘Hidden’ agenda

Sony Pictures Classics buys Haneke pic

In their second major French title pickup in Cannes, Sony Pictures Classics has taken all rights for the U.S., English speaking Canada and Mexico on Michael Haneke’s competish title “Hidden.”

Alliance has taken French-speaking Canada.

Highest profile distribution deal for a Haneke pic to date, Sony sale was handled by Les Films du Losange’s sales topper Daniela Elstner in association with Daniel Marquet’s financing entity Groupe 1.

Daniel Auteuil and Juliette Binoche starrer was produced by Les Films du Losange topper Margaret Menegoz.

Known for uncompromising arthouse fare in the vein of dark shocker “The Piano Teacher,” which was released stateside by Kino, Austrian Haneke has taken a turn for the more mainstream with “Hidden.” Suspenseful pic can be read as a straightforward whodunit, or on another level as a critique on social injustice between the world’s rich and poor.

Glowing reviews from crix on the Croisette fuelled buyers’ appetites for the pic, Daniel Marquet said Thursday. Fox Searchlight had also been keenly interested in the pic, which has sold to more than a dozen other territories in Cannes.

“The trade reviews were extremely good and so was the New York Times article,” said Marquet. “Everyone agrees that the pic is a masterpiece.”

As for Sony’s enthusiasm for French fare, Marquet added: ” They’ve always been supporters of French culture.”