HOLLYWOOD — Sony Pictures Television Intl. has tapped Moritz von Kruedener as sales director for Germany and is opening a sales distribution office in Munich.
Effective this week, von Kruedener will lead distribution efforts for SPTI to broadcasters and cablers in Germany, Austria and German-speaking Switzerland. He will report to Stuart Baxter, SPTI’s senior VP for European distribution.
“We anticipate further, considerable growth of our sales efforts throughout the region with Moritz as our operational head,” Baxter said.
Company already has production operations in Cologne and will soon uplink its foreign action channel AXN in the territory.
Among his duties, von Kruedener will liaise with SPTI’s other execs to identify opportunities to expand networks and local productions.
Von Kruedener has spent the past four years at KirchMedia in Munich in a variety of positions.