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Rupe’s Star is not the One

World Brief

NEW DELHI — The High Court has ordered Rupert Murdoch-backed Star TV network to change the logo of its Star One channel, just days after bowing Nov. 1.

The moniker clashed with TV network Sahara, which recently consolidated its entertainment activities under the name One. Star has agreed to change its logo by Jan. 1.

Star One, India’s latest entertainment channel, also is trying to gain a foothold in the U.S. Murdoch launched Star One plus flagship channel Star Plus, Hindi news channel Star News and Tamil-language entertainment channel Star Vijay on DirecTV Nov. 2.

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