Deirdre McDonald has been named senior vice president, industry and government relations, Sony BMG Music Entertainment. She served as senior veep, industry and government relations, BMG. Stuart Bondell has been named exec VP, business and legal affairs, international. He was exec VP, Sony Music Intl.Bill Frohlich and Jordan Katz have been named co-prexys, Sony BMG Sales Enterprise. They will oversee the newly formed Sony BMG sales enterprise. Frohlich was exec VP, sales, Sony Music Distribution. Katz served as exec veep-general manager, BMG Distribution.