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TV’s blond ambition

Anderson returns to tube for Levitan laffer

TV siren Pamela Anderson is plotting a return to the sitcom world, partnering with Steven Levitan (“Just Shoot Me”) to develop a laffer.

Project is being developed through 20th Century Fox TV, where Levitan has a large overall deal and Anderson recently sealed a rich talent pact. The duo plan to pitch the project to nets later this week.

According to Levitan, the laffer will revolve around a “less famous” version of Anderson, who would star as a woman with a weakness for bad boys. Show evolves as Anderson’s character decides to change her life.

“I think Pamela has reached icon status because she’s smart, she’s self-aware and because people sense that deep down, beneath the sexy image, there is a grounded and likable person who they occasionally get to see naked,” Levitan said.

Project would rep Anderson’s first series since Spike TV’s animated “Stripperella,” in which she voiced the main character, Erotica Jones/Stripperella, as well as her first live-action show since the syndicated “V.I.P.”

Anderson, of course, first burst upon the scene as the “Tool Time girl” on “Home Improvement.” She then moved on to even bigger fame as C.J. Parker on “Baywatch.”

Levitan and Anderson hooked up through mutual reps at UTA. But the two have crossed paths before: Anderson shot a cameo on “Just Shoot Me” during the 2000-01 season.

While Anderson’s past roles have frequently been loaded with camp — particularly “VIP” and films like “Barb Wire” — Levitan said he hopes to showcase more of Anderson’s acting skills.

“She intrigues me, she has such a presence,” he said. “She’s funny, and she has a tremendous sense of self.”

Levitan is in the midst of a busy development season: Scribe is also developing a put pilot for NBC, along with former ad exec John Immesoete, about the life of an egocentric football star (Daily Variety, Oct. 15).

Levitan’s other credits include creating skeins “Greg the Bunny,” “Oliver Beene” and “Stark Raving Mad” as well as working on “The Larry Sanders Show” and “Frasier.”

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