Epic cues up senior veep

Former Atlantic exec will oversee U.S. marketing

Lee Stimmel has been named senior VP of marketing for Sony’s Epic Records, where he will be responsible for developing strategic marketing campaigns for its artists and projects.

Most recently senior VP of strategic marketing and business development at Atlantic Records, where he had worked since 1998, Stimmel will oversee all U.S. marketing efforts for Epic.

“Lee has an unparalleled ability to construct innovative marketing campaigns that cut through the clutter and enable the artists he works with to reach the broadest possible audience,” said Steve Barnett, Epic’s exec VP and general manager, to whom Stimmel reports.

Stimmel began his career in 1992, working at A-Vision, Atlantic’s TV and video division.

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