MTV Brasil features plans for pix

Music net moves into features

RIO DE JANEIRO — MTV Brasil, the Portuguese-language arm of the international music feevee, will start to produce feature films for theatrical release next year, said the net’s general director Andre Mantovani.

MTV Brasil is selecting a script and is negotiating with producer partners. It is also in talks with execs from U.S. studios for a distribution deal.

“It is an old project that is now becoming a reality,” Mantovani told Daily Variety.

Mantovani added the pic will target adults age 20-25. It will be centered on “an urban theme” and will feature performances by local bands.

Founded in 1990, MTV Brasil is a joint venture of Viacom’s MTV Networks and local publishing giant Abril. The net reaches 16.3 million of Brazil’s approximately 40 million TV homes through terrestrial and pay TV operators.

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