Inside Move: Cinea screeners nixed

Studios will be using watermarked DVD instead

WB and New Line have become the first studios to give an official thumbs down to Cinea.

Time Warner-owned studios, along with their indie counterparts Warner Independent Pictures and Fine Line, sent a letter to Academy members on Oct. 25 to let them know they won’t be sending screeners in the specially encrypted format that only works on Cinea players.

Instead, studios will be using watermarked DVD with technology that lets authorities track the origin if any copies are leaked onto the Internet or bootlegs. Technically the solution is analogous to that used on the screeners studios sent out last year, although it was previously applied primarily to VHS tapes.

Warner and New Line said they decided not to use Cinea’s format “because we have not had sufficient time to test their players.”

Cinea wasn’t able to deliver players for studios to test by mid-October, when execs started making decisions about award screeners. Thus most studios will likely not use Cinea’s encryption, even though the company’s still planning to send out free DVD players to all Academy members by Thanksgiving in hopes that its system will be widely adopted next year.

The Cinea players work with regular discs as well, though, meaning every Academy member will have a free new DVD player on which to watch Warner and New Line’s screeners.

More Film

  • (L to R) Owen (CHRIS PRATT),

    'Jurassic World: Fallen Kingdom' Tops $700 Million Worldwide

    WB and New Line have become the first studios to give an official thumbs down to Cinea. Time Warner-owned studios, along with their indie counterparts Warner Independent Pictures and Fine Line, sent a letter to Academy members on Oct. 25 to let them know they won’t be sending screeners in the specially encrypted format that […]

  • No Merchandising. Editorial Use Only. No

    'Jurassic World: Fallen Kingdom' Feasts on $150 Million Opening

    WB and New Line have become the first studios to give an official thumbs down to Cinea. Time Warner-owned studios, along with their indie counterparts Warner Independent Pictures and Fine Line, sent a letter to Academy members on Oct. 25 to let them know they won’t be sending screeners in the specially encrypted format that […]

  • NANTUCKET, MA - JUNE 23: (L-R)

    How Long Will TV and Film's Boom Market for Female Stories Last?

    WB and New Line have become the first studios to give an official thumbs down to Cinea. Time Warner-owned studios, along with their indie counterparts Warner Independent Pictures and Fine Line, sent a letter to Academy members on Oct. 25 to let them know they won’t be sending screeners in the specially encrypted format that […]

  • 'Ideal Home' Review: Steve Coogan, Paul

    Film Review: 'Ideal Home'

    WB and New Line have become the first studios to give an official thumbs down to Cinea. Time Warner-owned studios, along with their indie counterparts Warner Independent Pictures and Fine Line, sent a letter to Academy members on Oct. 25 to let them know they won’t be sending screeners in the specially encrypted format that […]

  • 'Calibre' Review: A Terrific, Intensely Terrifying

    Edinburgh Film Review: 'Calibre'

    WB and New Line have become the first studios to give an official thumbs down to Cinea. Time Warner-owned studios, along with their indie counterparts Warner Independent Pictures and Fine Line, sent a letter to Academy members on Oct. 25 to let them know they won’t be sending screeners in the specially encrypted format that […]

  • CHRIS PRATT stars as Owen in

    Box Office: 'Jurassic World: Fallen Kingdom' Gnaws on $144 Million Debut Weekend

    WB and New Line have become the first studios to give an official thumbs down to Cinea. Time Warner-owned studios, along with their indie counterparts Warner Independent Pictures and Fine Line, sent a letter to Academy members on Oct. 25 to let them know they won’t be sending screeners in the specially encrypted format that […]

  • Leung Chiu-wai

    Tony Leung Breaks With Wong Kar-wai’s Jettone (Reports)

    WB and New Line have become the first studios to give an official thumbs down to Cinea. Time Warner-owned studios, along with their indie counterparts Warner Independent Pictures and Fine Line, sent a letter to Academy members on Oct. 25 to let them know they won’t be sending screeners in the specially encrypted format that […]

More From Our Brands

Access exclusive content