HOLLYWOOD — MGM has upped Danny Rosett to prexy of its United Artists specialty film label.

The promotion was expected. When Bingham Ray exited the prexy post five months ago (Daily Variety, Jan. 8), the Los Angeles-based Rosett became the most senior UA exec. He held twin executive VP titles in both marketing and distribution as well as studio finance and operations.

Rosett’s new role brings other changes at MGM, including the realignment of the studio’s international theatrical distribution unit; David Bishop, prexy of MGM’s Home Entertainment Group, will now oversee it.

As of yet, international theatrical distribution will not become part of the homevid group. Ian Sutherland remains senior VP, international theatrical distribution. Sutherland reports to Bishop.

Bishop said the move will enable the company to “better integrate and coordinate” the company’s overseas marketing and distribution decisions for theatrical and home entertainment releases. The two arms work with 20th Century Fox, MGM’s international theatrical distribution partner.

UA is celebrating its 85th anniversary this year, during which the label will release Jim Jarmusch’s “Coffee & Cigarettes,” teen comedy “Saved!” and drama “Hotel Rwanda.”

Rosett has held multiple positions and roles with MGM and United Artists since joining the company’s corporate finance group in 1994.

Before becoming executive veep, he served as the UA production exec in charge of “Jeepers Creepers” and its sequel, as well as the upcoming teen comedy “Saved!” and the Cole Porter musical biography “De-Lovely,” which premieres at the Cannes Film Festival.

Rosett is also credited with brokering the deal that brought Michael Moore’s Oscar-winning docu “Bowling for Columbine” to UA.

“I have known Danny since his first job in Hollywood and have been extremely impressed by his rapid rise to become a top-notch film executive,” said Chris McGurk, MGM’s vice chairman and chief operating officer, to whom Rosett reports. “Danny has all the assets needed to take United Artists to an even higher level of performance.”

Before joining MGM, Rosett spent five years at the Walt Disney Co., where he served as executive director of studio operations. He also worked as a manager for KPMG Peat Marwick.