Nickelodeon Brazil says ratings, ad sales up

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Nickelodeon Brazil claims to have beaten 2002 advertising sales figures just four months into 2003, but did not provide figure to back the claim.

The toon channel, which reaches about 3 million homes, also reported a first-quarter increase of 28% in its ratings among kids ages 4-11, citing ratings agency Ibope, which only measures cable homes.

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