U.K. women’s channel LivingTV has acquired the rights to the 55th Primetime Emmy Awards.
Distributed by Fireworks Intl., the kudocast reinforces LivingTV’s event programming strategy. The awards will be broadcast live from Los Angeles on Sept. 21 on the Fox Network in the U.S., and on LivingTV on Sept 22.
“The Emmy Awards recognize excellence in U.S. television programs, and many of them originated in the U.K. Our two broadcast cultures have so much in common, and we are delighted that LivingTV will be airing the show this year,” said Todd Leavitt, Television Academy prexy.
LivingTV is owned by Flextech, the content division of Telewest, the broadband communications and media group.