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Bruckheimer corrals his ‘Boys’

Producer hopes to breed success

HOLLYWOOD — It’s fair to say Jerry Bruckheimer was living large July 9.

Bruckheimer woke up in Dublin after the premiere of “Veronica Guerin” (“Cate Blanchett got a standing ovation,” he reported); flew to Los Angeles for the 1,800-guest, mega-event launch of “Bad Boys 2” at Westwood’s Bruin and Village theaters; watched his “Pirates of the Caribbean” open mid-week to more than $13 million and had “C.S.I. Miami” reruns topping the week’s TV ratings.

“Hopefully, success breeds success,” said Bruckheimer, who added the trick is to “get talented people around you. They make you look good.”

Among those making Bruckheimer look good were “Bad Boys” star Martin Lawrence who says the producer has “the Midas touch because he understands the game as a whole. He doesn’t take short cuts. He knows the whole process.”

And director Michael Bay talked about the instincts of the mega-producer, who’s made all of his films.

“We have similar tastes,” Bay says. “He’s got a gut reaction. I’ve got a gut reaction. And I think our gut reactions appeal to middle America.”

Sony aimed for a “wow reaction” with a Party Planners West-designed after-event on the Wadsworth Theater’s parking lot.

If Don Johnson had a bar mitzvah on “Miami Vice” this is what it would have looked like: neon lighting, a white Richard Meier-style condo façade, a 70-ft-long kidney-shaped pool, a South Beach-style nightclub, parked yachts, a half-dozen buffets and one Cuban restaurant.

Among those on hand were Sony’s Amy Pascal, Jeff Blake, Geoffrey Ammer, Yair Landau and Peter Schlessel; plus guests Faye Dunaway, Tyrese, Lou Pitt, Jim Berkus, Neal Moritz, Barry Sonnenfeld, Gabrielle Union, Steve Tisch, Dan Jinks and Cedric the Entertainer.

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