Atari’s party Monday night for its “Terminator 3: Rise of the Machines” game was the antithesis of a movie premiere.
Yes, the Raleigh Studios soundstage was decked out in military sci-fi regalia, with actual cars, helicopters and robots from the shoot. And the red carpet was full of notables — stars Arnold Schwarzenegger, Nick Stahl, Claire Danes, Kristanna Loken, director Jonathan Mostow and producers Andy Vajna and Mario Kassar.
But they were not sequestered in a VIP area and doted on by a phalanx of PR reps as they would be at a film event.
Instead, the mood was entirely in step with E3. Backpack-wearing gamers could stride right up to the principals in the movie and talk shop.
When the young blonde Loken, who plays the treacherous T-X, was introduced to the crowd, she elicited a playful dig from someone in the crowd: “Ooh! I’m so scared!” Smiling, she made a shushing motion. Cautioned Vajna: “She’s the only person in this room who can kick Arnold’s ass.”