Rothman’s ramping up tenpercentery

Co. also expands staff with Brecher, Ehrich, Livingston

Having quietly named longtime agent Dan Brecher a partner, the Rothman Agency is finally making it official.

Effective immediately, the tenpercentery has a new name: the Rothman Brecher Agency.

And the company’s logo isn’t the only thing that’s expanding. The medium-sized agency has brought in two new staffers, film agent Jim Ehrich and TV lit agent Vanessa Livingston.

What a difference a decade makes for Brecher, who 10 years ago was actually a client of agency founder Robb Rothman. Brecher — who has an MBA from Wharton — had been a story editor on the Steven Spielberg NBC actioner “SeaQuest DSV”; when that series ended, Rothman convinced the scribe to give agenting a try. Two years ago, Rothman and Brecher started working together as partners.

“I joined Robb nine years ago because I was so impressed by his ethic, client list, dealmaking savvy and the enormous respect he commanded in the business from everybody including his competitors,” Brecher said. “I’m proud to be his partner today for all of the same reasons.”

Brecher’s client roster includes a mix of high-level comedy and drama writers, including Alex Herschlag (“Will & Grace”), Alex Reid (“Malcolm in the Middle”), Naren Shankar (“CSI: Crime Scene Investigation”), Katie Ford (ABC’s upcoming “Little House on the Prairie”) and Gabe Sachs and Jeff Judah (“Freaks and Geeks”).

When asked about the name change, Rothman said simply, “I did what?”

He declined further comment.

Exec producers

Rothman, one of the original UTA partners, left to form his own agency in 1991. Rothman Brecher reps a bounty of current or former exec producers and co-exec producers from “The Simpsons,” as well as co-exec producers on “Everybody Loves Raymond,” “Ed,” “The Dead Zone,” “Oliver Beene,” “Monk,” “Boston Public” and “Frasier,” among others. It also reps top-tier helmer-exec producer Jamie Widdoes (“8 Simple Rules”).

Rothman Brecher also has a strategic alliance with Original Artists to help bring feature writers into TV projects and vice versa. For example, Brecher packaged Sci Fi’s “Dead Lawyers” from film scribe Chris Murphey, who’s repped by Original, and the Zanuck Co., which is handled by Brecher in TV.

“I truly believe we have built a company which offers our clients something unique. We have an A list client base and all the benefits that come with that. Yet we share collaborative relationships with all of our competitors,” he said. “As a result, our clients get the best of both worlds.”

As for Ehrich and Livingston, the duo work alongside Dennis Kim, who joined the company five years ago.

W&A gig

Ehrich, who joins as a feature lit agent, was previously stationed at Writers & Artists; he began his career at Hofflund/Polone. Clients include Peter Ackerman (“Ice Age”), Shawn Schepps (“Drumline”) and Stephen Sinclair (“The Lord of the Rings: The Two Towers”).

“We are extremely impressed by Jim’s work ethic, taste and track record for successfully crossing writers from other venues into features,” Brecher said. “We have known him since his early days next door with Gavin Polone and have admired his rapid ascension in the business.”

Livingston was most recently at Tavel Entertainment, where she had a hand in developing the CBS skein “Judging Amy.”

“We shared multiple clients with Vanessa when she was a manager at Tavel,” Brecher said. “What impresses me most is her vast circle of relationships with writers, directors and executives.”