NEW YORK — Comedy Central has begun taping “Straight Plan for the Gay Man,” in which four heterosexual comedians, dubbed the “Flab 4,” will work with homosexual men to help them pass as a meat packer, a macho basketball player and a smooth womanizer.
Three one-hour specials will come out of the taping, and Comedy Central will run them either weekly or for consecutive nights, beginning Feb. 17.
Late last week, Bravo, which commissions the runaway hit “Queer Eye for the Straight Guy,” said it would produce a one-shot special for next year focusing on five straight men who engineer a makeover of a gay man (Daily Variety, Nov. 10).
One of the Comedy Central hours will focus on an upscale fashion salesman who always wanted to learn more about blue-collar work. After schooling the salesman in how to be macho, the Flab 4 accompany him to a legitimate job interview at a meat-packing plant, said Lou Wallach, the exec in charge of production for Comedy Central.
The pretext for the cameras trained on the salesman, Wallach said, is that the men are taping a documentary. But, he added, in other situations the producers will use hidden cameras, such as the dates the Flab 4 go out on with a gay singer-dancer who’s pretending to be a babe magnet.
The production entity is Borderline. Exec producer of the specials for Borderline is Nick McKinney.