BERLIN — The “Titanic” is sinking in Hamburg.
With box office revenues continually submerged, Joop van den Ende’s live entertainment group Stage Holding is pulling the plug on the musical in October, a year earlier than originally planned.
Some 300,000 tickets have been sold since the show’s premiere last December in Hamburg’s Neue Flora musical theater, but “Titanic” would have to attract bigger crowds for it to continue, according to Maik Klokow, managing director of Stage Holding Germany.
One of Stage’s costliest productions, “Titanic” boasted lavish special effects, 700 original props and 400 period costumes.
Stage has yet to decide which musical will replace “Titanic” at the Flora, but it will likely be a new production of “Beauty and the Beast,” “The Three Musketeers,” “Dance of the Vampires” or Teutonic tuner “Elisabeth,” according to Klokow.
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“We have to get used to the fact that three to four productions a year will close and three to four new productions will have to open,” Klokow says. Stage will keep most of the cast members of “Titanic” for other productions.
One of Stage’s next productions will be Elton John and Tim Rice’s take on “Aida.” Stage and Disney Theatrical Prods. are bringing a German-language version of the show to Essen’s Colosseum Theater in October.
“Essen is a special location for us. It was here that Stage Holding’s success story in Germany began,” Klokow says. “Elisabeth,” about a star-crossed Bavarian princess who became empress of Austria, is playing in Essen and has helped establish the Colosseum as a musical venue far beyond the Ruhr region, he adds.
Burkhard Koch, managing director of Stage Holding Essen, predicts “Aida” will excite and attract auds throughout the state of North Rhine-Westphalia.