Last week, the formula for the perfect film was unveiled: 30% action, 17% comedy, 13% good-vs.-evil, 12% romance, 10% special effects, 10% plot and 8% music.
The recipe is the work of film professor Sue Clayton, who was hired by Diet Pepsi to analyze the content of Britain’s highest-grossing pics from the past 10 years.
Now that Clayton has broken the code that baffled Hollywood for nearly a century, what might she do with this information?
One possibility: make another film, one that doesn’t repeat the poor B.O. perf of the last one she directed, “The Disappearance of Finbar.”
Produced in 1996, it’s the tale of a young man who gets depressed and leaves town when he’s unable to play in a soccer match.
While it earned several filmfests’ kudos, “Finbar” earned just over $30,000 in her native U.K. — a far cry from the $70 million the British paid to see “Toy Story 2,” which, according to Clayton, is the film that most closely matches her perfect-feature blueprint.
Presumably, “Finbar” was a little too light on comedy and special effects.