EA laps up Lego titles based on ‘Bionicle’ pic

Cyberbiz Brief

Vidgame publisher Electronic Arts will co-publish titles based on Lego’s upcoming “Bionicle” movie and also will release a new version of the bestselling PC franchise ever, “The Sims.”

EA will co-publish with Lego Interactive the upcoming “Bionicle” action-adventure platformer, which is skedded for a fall release on the three main vidgame consoles and PCs. The “Bionicle” property has spawned a hot-selling Lego toy series and an animated film that is in production.

EA also announced “The Sims 2,” which will include more lifelike simulated humans, moving in a 3-D world instead of the 2-D isometric view of the original.

Creator Will Wright also has incorporated a digital equivalent of DNA, passing along genetic traits through generations of a player’s Sims. The game is to be unveiled at next week’s Electronic Entertainment Expo, the massive vidgame confab at the Los Angeles Convention Center.

The original Sims game on PC has sold more units than any other title, and has spawned a series of add-ons, including the just-released “Sims Superstar” package. It also has been converted into a title for the PlayStation 2 console and for online play.

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