×

Peacock struts its stuff

NBC wins week in all key demos

NBC notched another weekly victory in primetime, as the season finales of its Thursday juggernauts proved too much for the competish.

According to Nielsen estimates, the Peacock net captured the May 13-19 frame by all key measures. It topped runnerup CBS by 27% in adults 18-49 with the highest weekly rating for any net without major sports help (6.1/17) since September 1999.

The one-hour episode of “Friends,” featuring the birth of Rachel’s baby, topped the week in both adults 18-49 (17.0/44) and total viewers (34.91 million); those averages are the best ever for the laffer on Thursday.

Net’s “ER” was No. 2 for the week (27.47m, 13.0/32), while Thursday’s one-hour “Will & Grace” also finished in the top five.

CBS, boosted by the “Survivor: Marquesas” finale, was a solid second in key categories like adults 18-49, 25-54 and total viewers, while Fox, aided by its “X-Files” swan song and a “MASH” reunion spec, ran third in key demos.

ABC, whose weak series lineup limits its inability to make much noise during such a competitive week, finished fourth by most demo measures.

Lifetime moved atop the weekly rankings for basic cable networks (1.74 million), with Nickelodeon second (1.62m).

Sunday

CBS took the night easily, as the “Survivor: Marquesas” finale (25.87m, 10.4/23 in A18-49) won every half-hour by all key measures. Elsewhere, NBC did very well with its “Cosby Show” reunion (18.48m, 7.7/17), while the series finale of Fox’s “The X-Files” posted its best numbers (13.25m, 6.3/14 in A18-49) of the season (Daily Variety, May 21).

Saturday

ABC drew its largest Saturday movie aud since January (8.6m) with a repeat of “Air Force One,” but a 92-minute NBA playoffs overrun (4.1/15 in A18-49) helped NBC eke out a victory in 18-49.

CBS stumbled badly with its quickie repeat of “Survivor” at 8 (4.23m, 1.3/5). That didn’t give 9 o’clock’s “Ultimate Manilow” music spec (6.75m, 1.6/5) much of a chance, although it grew nicely on the half-hour. “The District” closed out the Eye’s mild night with its weakest firstrun numbers to date (8.87m, 1.9/6).

Friday

Fox’s “MASH” reunion spec (10.52m, 4.0/14 in A18-49) won every half-hour in adults 18-49, leading the net to a nightly victory in this demographic as well as adults 25-54 and all male demos.

NBC won the night as usual in total viewers (11.6 million), with “Law & Order: SVU” leading the way despite a subpar effort (14.27m). The “Daytime Emmy Awards,” this year on CBS, fell to a record low in overall aud (10.08m).

Thursday

NBC rolled to victory on the night, with both “Friends” and “Will & Grace” up vs. a year ago. CBS was second, led by “CSI: Crime Scene Investigation” (Daily Variety, May 20).

Wednesday

NBC won by 2 shares over CBS in adults 18-49, although “Law & Order” fell to its lowest firstrun score in two seasons (6.2/16).

CBS’ “Amazing Race 2” finale won its 9-11 p.m. block among adults 18-34 (4.8/14), teens (3.0/11) and kids (2.4/14) and finished its run with averages well ahead of the first edition.

Season finale of the WB’s “Dawson’s Creek” led at 8 o’clock in women 18-34 (4.9/16), while Fox special “Magic’s Biggest Secrets Revealed” (8.99m, 3.5/11 in A18-49) led the same hour in male demos.

Tuesday

NBC rolled in adults 18-49 (5.3/14), boosted by great numbers for an “NBC Funniest Outtakes” at 8 (5.4/15) and laffers “Frasier” (7.0/18) and “Scrubs” (5.6/13).

UPN’s “Buffy the Vampire Slayer” had a strong night, topping an original episode of the WB’s “Gilmore Girls” in women 18-34 (4.2/12 vs. 3.6/10) for just the second time this season.

Monday

NBC cruised in demos on May 13, with all three of its programs delivering some of their best scores of the season. CBS edged past NBC in total viewers, although its “Mary Tyler Moore Show” reunion spec (12.51m) failed to dazzle.

ABC’s “Dinotopia” declined by 22% in 18-49 vs. its Sunday preem (4.7/12 vs. 6.0/18), but that’s still much better than the net has been doing on the night since football ended.

More TV

  • Harley Quinn DC Universe

    4 Things We Learned at TCA 2019: Day 1

    The 2019 Television Critics Association summer press tour kicked off on Tuesday with presentations from DC Universe, A+E Networks, and Nat Geo. DC Universe, the DC-branded streaming service, brought their adult animated series based on “Harley Quinn,” while A+E brought along a range of projects from across their portfolio. It was also announced that A+E [...]

  • The Boys Amazon Prime

    TV News Roundup: Amazon Drops 'The Boys' Final Trailer (Watch)

    In today’s roundup, USA releases the trailer for the second season of “The Purge” and Amazon drops the final trailer before “The Boys” launches.  RENEWALS Viceland has renewed the pro wrestling docu-series “Dark Side of the Ring” for a second season. The upcoming season will feature 10 hour-long episodes chronicling the lives of wrestlers inside [...]

  • WGA West Logo

    WGA West Unveils Candidates for Election That Reflects Discord Over Agency Campaign

    The WGA West has unveiled the slate of candidates for officer posts and board seats in the election that reflects the divisions among members over the guild’s handling of the campaign to reform its rules governing talent agents. Scribes Phyllis Nagy (“Carol”) and William Schmidt (“Yellowstone”) are set to challenge David Goodman for the president’s [...]

  • The Code CBS

    'The Code' Canceled After One Season on CBS

    Freshman military drama “The Code” is officially done at CBS. The news comes just one day after the show’s season finale, which will now serve as the show’s series finale. “Thank you to all you wonderful people who watched [‘The Code’],” series star Dana Delany wrote on Twitter. “Last night was our finale and sadly, [...]

  • Matt Tolmach'Venom' film premiere, Arrivals, Los

    Amazon to Develop Human IPO Series With Matt Tolmach Producing

    Amazon is developing a series inspired by the true story of a man who sold shares of himself to investors, Variety has learned. In a competitive situation, Amazon has landed the project, titled “JNNA.” It is described as a half-hour comedy about the next big investment craze — humans. It is inspired by Mike Merrill, [...]

  • Olympics

    NBCUniversal Projects More Than $1.2 Billion in Ad Sales for 2020 Olympics

    NBCUniversal projected it would sell more than $1.2 billion in advertising for its 17 days of broadcasts of the 2020 Olympics from Tokyo, citing the event as a rare opportunity for Madison Avenue to reach big audiences without the worry of politics getting in the way of a commercial message. The Olympics is “one of [...]

  • R Kelly Sexual Assult Accusations Mugshot

    'Surviving R. Kelly' Follow Up, Jeffrey Epstein Docuseries in the Works at Lifetime

    Lifetime is working on a follow up to the hit docuseries “Surviving R. Kelly” and a new docuseries about Jeffrey Epstein. Rob Sharenow, president of programming for A+E Networks, made the announcements at the Television Critics Association summer press tour on Tuesday. “The Aftermath” will be a four-part series featuring interviews with new survivors, psychologists, [...]

More From Our Brands

Access exclusive content