Longtime TV writer and telethon producer Carol Rosenzweig, a 41-year cancer survivor, died May 20 of ovarian cancer at her Beverly Hills home. She was 71.
NYC native got a bachelor’s degree in journalism from Pennsylvania State U., then went to work for a Pittsburgh public relations firm where she spent the next nine years producing nearly 20 telethons for the March of Dimes and other national charitable organizations.
She wrote “21 Days of America,” a series of two-minute televised salutes to the country’s bicentennial in 1976, featuring President Ford and Bob Hope. She also wrote several episodes of “Women of the World,” a syndicated series of one-hour docu profiles. About the same time, She created Artists Editions Ltd., a Beverly Hills company that produced jewelry by 10 well-known artists; pieces created for her company are in permanent collections of 12 major museums across the world.
She was first diagnosed with breast cancer at age 29 and, after undergoing two mastectomies in nine years, remained cancer-free for 22 years. She was diagnosed with late-stage ovarian cancer in 1991. She experienced recurrences in 1994 and 1997, which required more surgeries and chemotherapy. In 1997, she became the first patient at UCLA’s Jonsson Cancer Center to receive a new genetic treatment for ovarian cancer, which helped push the cancer into remission. Three years later, she and her husband, Saul, donated $1 million to establish an endowed chair in cancer therapy development at the UCLA cancer center.
In addition to her husband, she is survived by two children, a grandson and two brothers.