Sony pix TV retires Col, Tristar

Change will leverage brand, chairman-CEO Calley sez

Lady Columbia and the TriStar horse have been put out to pasture by Sony Pictures Entertainment’s TV division.

Effective immediately, Columbia TriStar Domestic Television has changed its name to Sony Pictures Television, while Columbia TriStar Intl. Television has switched to Sony Pictures Television Intl.

The decision to swap monikers comes almost a year after Sony opted to downsize its Columbia TriStar Television operation and rename the combined network/syndication/cable outfit Columbia TriStar Domestic TV.

“By more closely aligning our television operations with the Sony name, we will be able to leverage the power of one of the world’s most recognized and respected brands,” Sony Pictures Entertainment chairman-CEO John Calley said.

Sony Pictures Television prexy Steve Mosko said the name change had been kicked around for some time.

“As the world has changed, this is now a business of big players,” Mosko said. “We looked at the playing field, looked what we were competing with and realized that, being part of a company that’s one of the most recognized brands in the world, to not take full advantage of this wasn’t doing us justice.”

Mosko said the cost to switch names was negligible, with costs going toward new stationery, a new credit nameplate at the end of Sony shows and a small ad campaign announcing the change.

“Beyond that, we’re just going about our business,” Mosko said.

More TV

  • Chris Chibnall, Jodie Whittaker, Mandip Gill

    'Doctor Who' Team Would Like to See 'Jane Bond' as Next Gender-Swapped Character

    Lady Columbia and the TriStar horse have been put out to pasture by Sony Pictures Entertainment’s TV division. Effective immediately, Columbia TriStar Domestic Television has changed its name to Sony Pictures Television, while Columbia TriStar Intl. Television has switched to Sony Pictures Television Intl. The decision to swap monikers comes almost a year after Sony […]

  • Michael Strahan

    Michael Strahan, Sara Haines Will Host ABC’s New ‘GMA’ Hour

    Lady Columbia and the TriStar horse have been put out to pasture by Sony Pictures Entertainment’s TV division. Effective immediately, Columbia TriStar Domestic Television has changed its name to Sony Pictures Television, while Columbia TriStar Intl. Television has switched to Sony Pictures Television Intl. The decision to swap monikers comes almost a year after Sony […]

  • Black Lightning -- "The Resurrection" --

    ‘Black Lightning’ Cast, Creators Talk Race and Representation at Comic-Con

    Lady Columbia and the TriStar horse have been put out to pasture by Sony Pictures Entertainment’s TV division. Effective immediately, Columbia TriStar Domestic Television has changed its name to Sony Pictures Television, while Columbia TriStar Intl. Television has switched to Sony Pictures Television Intl. The decision to swap monikers comes almost a year after Sony […]

  • 'The Walking Dead's' Jeffrey Dean Morgan

    'The Walking Dead's' Jeffrey Dean Morgan and Norman Reedus on Andrew Lincoln's Exit: 'He Is The Leader of This Show'

    Lady Columbia and the TriStar horse have been put out to pasture by Sony Pictures Entertainment’s TV division. Effective immediately, Columbia TriStar Domestic Television has changed its name to Sony Pictures Television, while Columbia TriStar Intl. Television has switched to Sony Pictures Television Intl. The decision to swap monikers comes almost a year after Sony […]

  • Durban 2018 Panel on Sexual Harrasment

    For Black Women in South African Film Biz, Equality Still a Struggle

    Lady Columbia and the TriStar horse have been put out to pasture by Sony Pictures Entertainment’s TV division. Effective immediately, Columbia TriStar Domestic Television has changed its name to Sony Pictures Television, while Columbia TriStar Intl. Television has switched to Sony Pictures Television Intl. The decision to swap monikers comes almost a year after Sony […]

  • Anthony Anderson

    Anthony Anderson Under Criminal Investigation, Disputes Woman's Claims of Assault

    Lady Columbia and the TriStar horse have been put out to pasture by Sony Pictures Entertainment’s TV division. Effective immediately, Columbia TriStar Domestic Television has changed its name to Sony Pictures Television, while Columbia TriStar Intl. Television has switched to Sony Pictures Television Intl. The decision to swap monikers comes almost a year after Sony […]

More From Our Brands

Access exclusive content