John Nogawski has been upped to prexy of Paramount Domestic Television.
Previously the company’s distribution chief, Nogawski will continue to oversee its syndication sales activities, while now taking charge of its marketing, promotion, research and finance divisions.
He’ll also add the studio’s barter sales unit, Paramount Advertiser Services, to his responsibilities.
Move is a progression of the recent restructuring of Paramount’s TV businesses, which followed the exit of its topper Kerry McCluggage.
Filling the void in January, Garry Hart was tapped head of Paramount Television Production, adding Viacom Prods. and Big Ticket Television under his wing. He continues to steer the studio’s network production arm.
And Joel Berman, shifting from his post as head of Paramount Domestic Television to prexy of Paramount Worldwide Television Distribution, added international TV and international pay TV to his original domestic syndication duties.
Still reporting to Berman, Nogawski said that with the corporate shuffle, “it became necessary for Joel to delegate the domestic TV unit. It was also a logical thing to do, since I’ve been here for so long.”
A 19-year Paramount Domestic TV vet, Nogawski joined the company in 1983 as an account exec, later rising to senior VP and then executive veep of its distribution division in 1994.
After being on the sales side of things for so long, Nogawski says he’s looking forward to stretching his creative muscles in his expanded role.
“The economy is so much tougher now, so the (syndication) business goes much beyond selling,” he said. “You have to think smarter. And by looking at it from a marketing standpoint, maybe we can get the word out better.”
Top of mind for Nogawski is ensuring smooth launches for Paramount’s fall 2002 daytime strips, “Life Moments” and “Dr. Phil.” The latter is a joint King World-distributed, Paramount-produced effort.
Other current first-run programming under Nogawski’s watch include “Entertainment Tonight,” “Judge Judy,” “Judge Joe Brown” and “The Montel Williams Show.” Off-net series he’ll manage include “Frasier,” “Star Trek: Voyager,” “Sabrina, the Teenage Witch” and “Becker.”