Rialto appoints sales director

Ex-Par pic seller DiBernardo added to roster

Gotham-based Rialto Pictures has named Eric DiBernardo its new national sales director, reporting to co-presidents Bruce Goldstein and Adrienne Halpern.

He replaces Mike Thomas, who has left the company to pursue other interests.

DiBernardo began his career as chairman of the U. of Chicago’s documentary film group, the country’s oldest continuously functioning film society, in 1979-80.

Upon graduation, he was hired by Paramount as a student booker and was promptly promoted to Milwaukee branch booker in March 1981. In 1984, he joined Orion Pictures, where he was the company’s Chicago/Milwaukee salesman from 1987-92. He then returned to Par, eventually handling sales for Detroit, Cincinnati, Indianapolis, Philadelphia, Pittsburgh and Washington, D.C. He left the studio earlier this year.

“We’re delighted to have Eric onboard,” said Rialto’s Goldstein. “He brings with him not only a profound knowledge of sales and theaters, but also an abiding love for the kind of films we release.”

Founded in 1997, Rialto Pictures specializes in theatrical re-releases of classic films and recently entered the firstrun market with the French drama “Murderous Maids.”

Company has distinguished itself with a large slate of film classics, including restorations of Carol Reed’s “The Third Man,” Federico Fellini’s “Nights of Cabiria” and Jean-Pierre Melville’s “Bob le flambeur.”

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