Telecinco tops European rivals

Cost efficiencies, aud growth boost profits

MADRID — Thanks to “Big Brother” and a booming TV ad market, Spanish publishing group Telecinco is claiming the crown as the most profitable private broadcaster in Europe. Telecinco posted net profits for last year of Pta 25.7 billion ($141 million), up 40% from 1999, off net revenues of $558 million.

Telecinco prexy Alejandro Echeverria attributed the large profit margins to cost efficiencies, a more popular demo and a growth in auds (which left Telecinco with an average 22% market share for the year).

The last two factors were boosted hugely by the runaway success of the Spanish version of “Brother,” which boosted Telecinco’s gross TV ad revenues by 15.5% to $590 million. TV advertising rose a total of 9% in Spain last year.

More TV

  • Charter Communications logo

    Charter Taps Cater Lee to Oversee Southern California Local News Network

    MADRID — Thanks to “Big Brother” and a booming TV ad market, Spanish publishing group Telecinco is claiming the crown as the most profitable private broadcaster in Europe. Telecinco posted net profits for last year of Pta 25.7 billion ($141 million), up 40% from 1999, off net revenues of $558 million. Telecinco prexy Alejandro Echeverria […]

  • Asia Argento Report Casts Shadow Over

    Asia Argento Report Casts Shadow Over 'X Factor Italy' Participation

    MADRID — Thanks to “Big Brother” and a booming TV ad market, Spanish publishing group Telecinco is claiming the crown as the most profitable private broadcaster in Europe. Telecinco posted net profits for last year of Pta 25.7 billion ($141 million), up 40% from 1999, off net revenues of $558 million. Telecinco prexy Alejandro Echeverria […]

  • Jack Ryan

    TV Review: 'Tom Clancy's Jack Ryan' Starring John Krasinski

    MADRID — Thanks to “Big Brother” and a booming TV ad market, Spanish publishing group Telecinco is claiming the crown as the most profitable private broadcaster in Europe. Telecinco posted net profits for last year of Pta 25.7 billion ($141 million), up 40% from 1999, off net revenues of $558 million. Telecinco prexy Alejandro Echeverria […]

  • Chris Messina, Sharp Objects

    'Sharp Objects': Chris Messina on Richard's 'Broken Heart' and the Moment He Lost Control

    MADRID — Thanks to “Big Brother” and a booming TV ad market, Spanish publishing group Telecinco is claiming the crown as the most profitable private broadcaster in Europe. Telecinco posted net profits for last year of Pta 25.7 billion ($141 million), up 40% from 1999, off net revenues of $558 million. Telecinco prexy Alejandro Echeverria […]

  • Jackie Weaver attends the centerpiece gala

    Jacki Weaver Heads Cast of Stan Original Series 'Bloom'

    MADRID — Thanks to “Big Brother” and a booming TV ad market, Spanish publishing group Telecinco is claiming the crown as the most profitable private broadcaster in Europe. Telecinco posted net profits for last year of Pta 25.7 billion ($141 million), up 40% from 1999, off net revenues of $558 million. Telecinco prexy Alejandro Echeverria […]

  • Debra MessingProject Angel Food honoring Debra

    'Will & Grace': Debra Messing Talks David Schwimmer's Guest Role

    MADRID — Thanks to “Big Brother” and a booming TV ad market, Spanish publishing group Telecinco is claiming the crown as the most profitable private broadcaster in Europe. Telecinco posted net profits for last year of Pta 25.7 billion ($141 million), up 40% from 1999, off net revenues of $558 million. Telecinco prexy Alejandro Echeverria […]

More From Our Brands

Access exclusive content