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Playboy Intl. bows premium channel

World Brief

Playboy TV Intl. is launching a new premium adult feevee service, Spice Platinum, across Europe.

The new channel is scheduled to bow Saturday on both cable systems and satcasters.

Playboy TV Intl. said Spice Platinum will complement its Euro portfolio of channels: Playboy TV (networks in the U.K., Benelux, Spain, Portugal, Scandinavia, France and Turkey); the Adult Channel, a U.K.-based service that Playboy TV Intl. said is the most widely viewed adult net in Europe; and the regular Spice channel, an all-movie service.

Spice Platinum will feature more film premieres and a more varied programming lineup, and operators will have the option of offering Spice Platinum as a premium monthly service or on a pay-per-night basis.

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