Frog net hops to reality beat

Show to create elaborate practical joke

Thesp Jamie Kennedy (“Scream”) has scored a 13-episode midseason order to star in a reality skein for the WB.

Project adds another player to the WB’s midseason bench, which has emptied out in recent weeks. The net ended up passing on “Misadventures of Fiona Plum” (Daily Variety, Oct. 2), while another midseason laffer, “Cedric the Coach,” was a victim of ATG’s closure.

Kennedy’s show will incorporate hidden cameras, multiple characters and celebrities, all of whom will help create an elaborate practical joke. The ruse would then be featured throughout the episode. Kennedy will also lead an ensemble of featured improv players on the yet-untitled show, which will be shot in a studio rather than on location.

“We are confident that taking durable comedic formats and handing them over to a fun and appealing comedic personality like Jamie is a good shot for midseason,” WB Entertainment prexy Jordan Levin said.

Kennedy will executive produce along with Mike Karz (“Geppetto”) and “Mad TV’s” Fax Bahr and Adam Small. Project comes from Big Ticket Television and Warner Bros. Television.

Kennedy is also set to star in the upcoming Disney feature “Max Keeble’s Big Move,” which Karz produced.

The midseason order keeps Kennedy at the WB, where he helped develop a hidden camera reality show last season. That project, which was exec produced by Kennedy, Karz and “Who Wants to Be a Millionaire’s” Michael Davies, was set up as part of the WB’s survival plans had a writers’ strike not been averted this summer.

Kennedy is repped by UTA.

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