Corporate communications vet Arthur R. Sando has been tapped as senior VP of communications at CBS Enterprises.
The announcement was made Wednesday by Roger King, chairman and CEO of CBS Enterprises.
Sando, who was at one time director of media relations for CBS-owned KingWorld Prods., will oversee all publicity activities for the Eye’s subsidiaries including King World and its barter division King World Media Sales, CBS Broadcast Intl., King World Intl. Prods., CBS Video Services and CBS Consumer Products.
Sando returns to the Eye after serving as senior veep, corporate communications, at Winstar Communications.
During his previous stint at King World, Sando directed all corporate relations and publicity activities for the company and its highly rated, firstrun, syndicated shows, including “Wheel of Fortune,” “Jeopardy!,” “The Oprah Winfrey Show,” “Hollywood Squares” and “Inside Edition.”
“This is an exciting time to be at CBS Enterprises as we continue to build a strong team of talented professionals,” King said.