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New to NATPE: iFilm

Netco touts TV project tracker

Movie Web-heads are familiar with iFilm for its dot-com consumer porthole that offers links to thousands of Internet films and sites related to bigscreen flicks. Founded in 1998, iFilm is also a popular resource for industry professionals who use services in the iFilmpro package.

iFilm will make its inaugural trip to NATPE to tout iFilmpro, free and paid services ranging from biz news and message boards for industry pros to feature film tracking groups and access to the Hollywood Creative Directory.

iFilm will team with the London-based Channel 21 Magazine, a monthly publication for international TV buyers, to promote iFilm’s TVtracker Consulting — a subscription report service headed by Mark Hoebich — that tracks projects in development for broadcast and network TV programming, cable and syndication.

Trackers “have become a de facto nexus for information on what everyone is doing because networks don’t speak to each other,” Hoebich says. Tips are generated and verified for accuracy through contacts at studios, networks, production companies as well as talent and lit agencies.

It will also introduce L.A. Screenings Avails Reports, a service that provides subscribers with advance information about what will be available at the L.A. Screenings in May.

Hoebich, who will speak on a panel about reality and alternative program development, hopes to sign 30 new contracts at the conference for various aspects of iFilm’s business.

— Jessica Wethington

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