New Yorker dominates mag kudos

Teen People, Mother Jones, American Scholar also feted

NEW YORK — The New Yorker ruled at the 36th annual National Magazine Awards, picking up an unprecedented five prizes from 11 nominations. It won for general excellence, special interests, profiles, essays, and reviews and criticism for three pieces by Anthony Lane.

The previous record had been three awards — for the New Yorker last year and Harper’s Magazine in 1994.

Teen People, Mother Jones and first-time winner the American Scholar also took home nods for general excellence at a luncheon presentation at Gotham’s Waldorf-Astoria.

Gathering was hosted by Rosie O’Donnell, who thanked the crowd for welcoming her into the club as its newest member. Her magazine Rosie debuted earlier this year.

National Geographic won for photography and National Geographic Adventure for personal service. Other winners included Esquire for reporting; Time for public interest; Nest for design; Zoetrope: All-Story for fiction; U.S. News Online for general excellence online; and SmartMoney.com for best interactive design.

The Washington Post grand dame Katherine Graham inducted the Washington Monthly editor Charles Peters into the American Society of Magazine Editors’ hall of fame. Peters is retiring this spring.

ASME said the program attracted a record 1,586 print and new media entries. Finalists were chosen by a screening panel of editors, art directors, educators and new media experts. The 17 winners were picked by a separate panel of 80 judges.