Contest winner lands ‘Upgrade’

M'max, Live Planet nab script from Project Greenlight finalist

Miramax Films has purchased Matt Burch’s script, “The Upgrade,” for mid-six figures, with Chris Moore (“Good Will Hunting”), Matt Damon and Ben Affleck attached to produce via their Live Planet shingle.

Miramax’s Jon Gordon, exec veep of production, along with Michelle Sy, director of development, will oversee the project for the studio.

Burch was one of 10 finalists, out of 250 entrees, in Project Greenlight, the online screenwriting contest organized by Live Planet and Miramax. The winner was offered a deal to direct and develop his film for Miramax, the process of which will be captured for an HBO series.

“The Upgrade” centers on two jewelry store security guards who become unknowing pawns in the store owner’s plot to rob his own shop for the insurance money.

“This is further evidence of the success of Project Greenlight,” said Bob Osher, co-president of production at Miramax. “The screenwriting contest provided us with an embarrassment of riches.”

A three-minute clip made by Burch and based on his script (and funded by Project Greenlight’s joint venture between Miramax and Live Planet) appears at projectgreenlight.com.

Moore has produced such pics as “American Pie” (and its forthcoming sequel) and “Reindeer Games.”

Miramax’s Eric Roth, veep of business and legal affairs, negotiated on behalf of the studio. Burch was repped by Broder Kurland Webb Uffner.

(Marc Graser contributed to this report.)