Compaq Computer will use movies as a way to sell more of its already popular iPaq handheld devices.
In a deal with IBM and TuneIn Network, the computer giant is bundling technology that enables iPaq owners to view two-hour films or up to 1,000 digital photographs, store up to 1,000 200-page novels or listen to nearly 18 hours of music on their PDAs.
IBM is providing the storage technology to enable playback of large media files through its Microdrive, a 1-gigabyte removable disk.
TuneIn is providing access to six movies, including “A Star Is Born,” “Little Shop of Horrors” and “The Three Stooges” as part of the joint promotion available online at http://www.directplus.compaq.com. Compaq is bundling IBM’s Microdrive and films from TuneIn for up to $849 for an undisclosed period of time. After that date, the bundle will sell for more than $1,000.
Announcement, which comes days before the Pocket PC Summit, to be held Wednesday-Friday in Santa Monica, underscores how quickly video quality and storage capacity is improving on handheld devices, especially those operating on Microsoft’s Pocket PC software. Further developments could make handheld devices a viable film distribution platform for studios.
TuneIn Network is a television, video and film distribution company that has a library of more than 25,000 films and videos. It is a wholly owned subsidiary of Digital Creative Development.