Studios USA will develop a firstrun panel series based on the new board game Zobmondo, the distributor announced Thursday.
The Hasbro party game, created by Randy Horn, asks contestants potentially thought-provoking hypothetical questions.
“Not only is it fun to play, it’s fun to watch people play,” said Studios USA Domestic TV prexy Steve Rosenberg. “It stimulates conversation that goes beyond playing the game, and that’s why we think it would make for great television.”
Horn came up with Zobmondo for a competition while studying business at UCLA in 1997.
“I just added the rules and the wacky twist of some smart, creative questions to take it to the next level,” Horn said. “I have total confidence in Studios USA’s ability to translate my idea into a fun, thought-provoking TV show.”
Valerie Schaer, exec VP of programming and development at Studios USA Domestic TV, took pains to note that the skein “Zobmondo” should not be classified as a gameshow.
“This is a show about social dynamics,” she said.
Horn, who started Zobmondo Entertainment in 1997, signed a worldwide licensing deal with Hasbro.